Zé Maria Colorist
For Vay technology we created and produced their out-of-stealth campaign movie - a new approach to driverless mobility.
The task was to help the brand to leave their stealth modus and to make their first appearance on the global e-mobility market with an emotional mix of service explanation and brand building.
The goal was to create a video that shows the brands service, Berlin heritage, visual language as well as technological advantage and to address in an emotional way to appeal to the genreal public and stakeholders.
TBE took over all creative tasks, pre- to post-production and also delivered all directing , filmmaking and editing in-house.