For Vay technology we created and produced their out-of-stealth campaign movie - a new approach to driverless mobility. The task was to help the brand to leave their stealth modus and to make their first appearance on the global e-mobility market with an emotional mix of service explanation and brand building.

The goal was to create a video that shows the brands service, Berlin heritage, visual language as well as technological advantage and to address in an emotional way to appeal to the genreal public and stakeholders.